KARMA DRINKS SUMMER ORANGEADE

Agency: Special Group

Illustrator: Stephen Richardson

Designer Team: Heath Lowe, Simon Coley, Richard Francis, Finlay Brazier, Gavin Le Claire & Jules Pakenham

 
 

The goal was to create another character that could hold its own alongside Karma Cola, Lemmy Lemonade and Gingerella Ginger Ale. The result was a sun, called Summer, who’s always up to something. She plays hide and seek behind clouds and she’ll melt your ice cream. But she knows she’ll never be out of a job beaming down on our world, keeping us warm, making plants grow. 

 
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